Catalyst: Your New Marketing Automation Platform

Catalyst, our new marketing automation platform is designed to revolutionize your marketing efforts by seamlessly integrating with our Patheon® point-of-sale system, empowering you to create highly targeted and impactful campaigns effortlessly.  

Hosted by Kayla Ivey, Product Marketing Manager, and Matt Smith, Catalyst Product Owner. They will give you an overview of the Catalyst platform and highlight key features, including:  

    • Segments for highly targeted audiences: Leverage customer data automatically synced from Patheon to create targeted segments based on visit data, purchase history, membership status, promotional activity and more.  
    • User-friendly message builder: Craft branded and engaging email and SMS text campaigns effortlessly with no coding or technical experience needed.  
    • Logic-based automated flows: Create logic-based drip campaigns based on customer behaviors and interactions, such as a barcode redemption, purchase or visit to the wash.  

Don't miss this opportunity to get a live demo and Q&A directly from our Catalyst product team and learn how Catalyst can uplevel your marketing strategy.